Librería Portfolio

Highly visual: hundreds of full-color illustrations demonstrate techniques

Modern: Up-to-date information on current equipment, techniques, and new distribution outlets such as the Web and mobile phones

 Balanced: Production techniques are covered in detail, but ideas and creative problem solving are given equal weight

 A complete resource: Detailed teaching ancillaries are available for instructors

Description

Techniques matter! Great ideas don´t automatically translate into great programs. It´s not enough simply to show what is going on. The way you present your subject will influence how your audience responds. You need to choose your picture and sound carefully, to convey your ideas in an interesting, persuasive way. This book will show you how.

Video Production Handbook shows the full production process, from inception of idea to final distribution. The book focuses especially on why each step occurs as it does and provides guidance in choosing the simplest methods of creating the shots you want in your video project. Concentrating on the techniques and concepts behind the latest equipment, this book demonstrates the fundamental principles needed to create good video content on any kind of budget.

Suitable for students and beginning videographers, the new edition of this classic text retains its clarity and directness but has been completely revised and updated.

This practical sourcebook has been specially prepared to give you an at-a-glance guide to quality video program-making on a modest budget. Emphasis throughout is on excellence with economy; whether you are working alone or with a small multi-camera group. The well-tried techniques detailed here will steer you through the hazards of production, helping you to avoid those frustrating, time-wasting problems, and to create an effective video program.


Highly visual: more than 450 full color photos and illustrations demonstrate techniques

Modern: Revised by Jim Owens, who brings a wealth of hands-on experience to the text; up-to-date information on current equipment, techniques, and new distribution outlets such as the Web and mobile phones

A complete resource: Detailed teaching ancillaries are available for instructors, including instructor´s manual, test bank, sample syllabi, image collection, video content, and more

Brand new coverage of contemporary distribution methods

Interviews featuring industry professionals provide students with inside knowledge of the industry

Sidebars featuring new coverage of topics such as shooting for 3D, shooting with HDSLRs for video, and much more!



Readership
Students of television and video production; beginning TV/video professionals

Quotes
´The reader can discern that the concepts they are reading about are tried and true professional practices-not just something a scholar has dreamt up on his own.´
Dr. Joey Goodsell, University of Alabama, USA

´This is the ideal book for the 21st century.´
Dr. Osabuohien P. Amienyi, Arkansas State University, USA

´Overall the information relating to television production contained in the handbook is spot-on, good, valid information clearly presented with plenty of relevant pictures and illustrations. I particularly like the broadening of the information to embrace webcasts, streaming, etc... Also, I enjoyed the inclusion of quotes from a variety of sources within the industry (especially well-known/famous names) which both enlivens the text and broadens the interest generated for each subject.´
Tony Grant, Producer/Director, Director of Photography, Lighting Camera, UK

´The textbook provides an exceptional analysis of the art and craft of television and video production.Its real strength is in its excellent practical advice on how to actually create video productions.´
Steven Keeler, Division Chair, Cayuga Community College, USA

´This is well-written to appeal to a new student of production. The language is simple and direct, and any "jargonö is clearly defined right away.´
Phil Hoffman, University of Akron, USA

´The text reads well. Simple short paragraphs that do not fill the page with superfluous details.´
Frederick P. Burger, Monroe Community College, USA

´Jim Owens and Gerald are to be commended on a very thorough explanation of the entire production industry. I don´t think any stone has been left unturned. I´ll wager there is more information in this book than a student would get in four years of school. It really is well done. In fact, it should be required reading even a lot of people who already ´work´ in the industry.´
Doug Jensen, Vortex Media, USA

Author Information
By Jim Owens, Department Chair/Professor of the Communication Arts Department of Asbury College; Senior Broadcast Consultant to Torino Olympic Committee, Beijing Olympic Committee and Olympic Broadcast Services (broadcast division of the International Olympic Committee) and Gerald Millerson, Gerald Millerson was an internationally acclaimed author with a long and distinguished career in television with the BBC. He lectured on TV production courses in the US and UK, and his books are referred to as industry bibles.